Afluenta is the first and only pan-regional, Latin American marketplace lending company with operations in Argentina, Mexico and Peru (and soon with operations in Colombia and Brazil). Afluenta connects creditworthy individuals and SMEs with retail and institutional lenders, complying with local regulations and with complete data transparency about the marketplace. Our advanced technology provides an innovative opportunity for lenders interested in obtaining better returns and investing in consumers, and SMEs loans without the burdens of a traditional financial institutions. In Latin America, banks have a dominant position across all the region. Three of four banks in each market have a significant market share, but the ratio of consumer loans penetration vs. countries’ GDP remains significantly low when compared with more developed countries. Therefore, the role of “Marketplace Lending Platforms” is highly relevant to increase access to financial inclusion, with fairer credit conditions and providing an alternative investment asset.